Custom Lead Distribution Paltform

The client had a lead generation company that brokers lead using 3rd party platforms for their distribution. It was used to assist the business to generate leads and increase sales for their service. 

There was a lesser provision for customizing the platform. And, it needed the implementation of QC tools for the quality improvement and filtration of invalid leads. Also, they used a website named Balancer, which acted as a firewall so that leads could be validated with some quality checking services. Until the validation hasn't been completed, the status of the lead would show as “Pending”. The result of the validation processing would be done by the QC website and returned to the Balancer with the final result. The Setup page of the Balancer was created as well.

Our Approach

• Developed a program so that while clicking on QC name (title of the Buyer's table) a setup page for that QC would be opened.

• Set up API URL parameters with QC name, URL, Phone number, Email, Full name, TBD.

• Designed the page so that it could respond to that QC and decide the lead would be accepted or rejected.

• Programmed the balancer to send the lead’s details to a QC tool so that it could check some parameters and respond with a number.

• Also, created a field that would contain value and two radio buttons: Accept or Deny. In any particular case, the program would deny any response greater than 0, and in a different case, it is programmed to accept responses greater than 75.

Technology Stack 

• Drupal

• Angular

• Node.js

• MySQL